airtime

noun  C1
Plain meaning

time given to a subject or advertisement on radio or television

Exam-register meaning

In academic or exam contexts, it means time given to a subject or advertisement on radio or television, usually in a more formal register.

In context
naturalThe article mentioned airtime as one of the main issues.
examThe author examines airtime in relation to social change, public policy, and institutional responsibility.
Common collocations
a clear airtimeevidence of airtimewidespread airtime
Watch out
Do not use “airtime” as a vague high-level replacement; make sure the sentence really needs this specific noun.
Quick check — can you use it?

The passage focuses on  ______  as a key theme in the debate.

Practice all 660 words free →

More C1 words to master
asterisk frightened cholesterol claimant deforestation